Episode 192
From Random Sustainability Riffs to A New Umbrella Business Blueprint
Episode Summary: In this engaging episode, we let the conversation flow organically, leading us into discussions on various aspects of sustainability.
Topics range from paper recycling to the proliferation of thick plastic cups in markets and the visual impact of disposable coffee cups in cafes.
We also examine the environmental footprint of disposable water bottles versus reusable cups and bags, questioning the overproduction of popular items like the colorful Stanley cups.
Additionally, we brainstorm innovative business models for umbrellas, exploring ideas around recirculation and sponsorship.
Tune in as we navigate the complexities of sustainable consumption.
For more information on the project and to order your copy of the Carbon Almanac (one of Amazon best-selling books of the year!), visit thecarbonalmanac.org
Want to join in the conversation?
Visit thecarbonalmanac.org/podcasts and send us a voice message on this episode or any other climate-related ideas and perspectives.
Don’t Take Our Word For It, Look It Up!
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Featuring Carbon Almanac Contributors Leekei Tang, Brian Tormey, Jenn Swanson, Rob Slater, and Kristina Horning
Leekei is a fashion business founder, a business coach, an international development expert, and podcaster from Paris, France.
Brian is a Real Estate Title Insurance Professional and Goat Farmer in the US.
From Langley in British Columbia, Canada, Jenn is a Minister, Coach, Writer, and community Connector, helping people help themselves.
Rob is from Birmingham in the UK, he is an orthodontist, triathlete, coach, and podcaster.
Kristina has a background in architecture and engineering. Currently in Prague (that it is where she is originally from) and her base is US.
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The CarbonSessions Podcast is produced and edited by Leekei Tang, Steve Heatherington and Rob Slater.
Transcript
Hi, I'm Christina.
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:I'm from Prague.
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:Hi, I'm Jen, and I'm from Canada.
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:Hi, I'm Oladunji, and I'm from Nigeria.
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:Hello, I'm Liki, and I live in Paris.
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:Hi, I'm Brian, and I'm from New York.
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:Welcome to Carbon Sessions.
8
:A podcast with Carbon Conversations
for every day with everyone
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:from everywhere in the world.
10
:In our conversations, we share ideas,
perspectives, questions, and things we
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:can actually do to make a difference.
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:So don't be shy and join our Carbon
Sessions because it's not too late.
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:The thing I was going to share was I
watched, it was sort of a documentary,
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:it was a short little YouTube video,
like 20 minutes put on by a paper
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:company called a Weyerhaeuser paper,
which is where it's just a big.
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:manufacturer.
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:It's a big timber company here in the U.
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:S.
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:with lots of land holdings, but they make,
among many things, lots of paper towels,
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:printing paper, all those kind of things.
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:And it was a deconstruction of the paper
recycling and cardboard recycling process.
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:And they just really like talk through
like how they do it, how it all comes
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:in, like all the process, right?
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:And one of the things I found really
interesting that was just a learning
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:moment for me, which was contrary
to like wisdom I'd been given, was
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:there's a person here who's in charge
of, you know, this woman's in charge
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:of this huge paper recycling plant.
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:And she says into the camera, she
says, please give us all of your paper.
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:We don't care if it
has pizza grease on it.
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:We don't care if it has this.
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:We don't.
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:And she like named and
listed all these things.
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:And she said, we want it.
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:And here's why.
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:And she like talked back a little bit
about some of like, because those fibers
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:that are in that pizza box, are actually
still long format fibers, and we need
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:more of those to make printing paper.
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:And then when printing paper is a
little bit less fiber, but then that
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:gets broken down, then we make paper
towels or toilet, but you know, like,
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:and, but it was this not admonishment,
but it was this reminder moments.
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:That she was like, don't not put
something into your paper or cardboard
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:recycling bin because it's messy or dirty.
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:She was like, we're really good at this.
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:We've got all the systems and things
that will pull out plastic and staples
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:and pizza grease and food tidbits.
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:Like we will solve for all that.
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:We're good at this.
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:Just give us your stuff because I
routinely, I don't know about you all,
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:but I routinely will find myself with,
you know, where people will put things not
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:in the recycle bin because it's greasy,
messy, has staples, has tape on it.
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:I, you know, myself, I take the time and
tear every piece of tape, you know, like
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:the plastic y tape off my, you know.
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:Harbor recycling things.
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:And so that almost just feels like this
lesson, similar to, you know, these
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:other lessons we were talking about.
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:I don't, Rob, I think we're gonna
have to leave it to you to change
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:the outcome of the Invisalign.
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:You and your industry, I don't think the
average consumer will change the outcome.
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:Although maybe the consumers
will say, I want a seaweed one,
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:you know, like maybe they will.
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:Anyway, just a thought, just a
little thing that I was intrigued
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:by, that it feels like the
listeners could be like, Oh, really?
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:I didn't know that.
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:I think with, um, the, uh, the, the
Invisalign thing, it's, uh, I've
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:spoken to my colleagues and when
I talked to 'em about it, I think
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:the, the thing that I wanna get
across is that the important thing,
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:thing is that we're honest about it.
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:And the, when I gave the the
talk recently, the person who
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:was talking in front of me was
talking about their experience
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:with a particular aligner system.
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:And I knew that a big part of my talk
was going to be about aligners, and so I
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:didn't want to embarrass him by standing
up and saying all about the aligners.
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:So when I started to talk about the
aligners, there was a bit of an elephant
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:in the room here, and I said, Now, I
don't want to be seen as a hypocrite
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:because I use aligners, I do use them.
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:Um, and the most important thing
is that we're honest about it, that
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:we are using aligners, and there is
all this plastic that we're using.
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:Because if we're honest about it, then
that's fine, but if we're not, and we
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:try to hide it, then we become complicit.
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:At least if we talk about it,
then it gives us the opportunity.
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:Um, to create the situation where industry
can change at the end of the talk, there
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:were people who are actually saying, I'm
actually going to bring up sustainability
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:as part of our audit processes.
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:So, the Royal London Hospital, one
of the guys there is actually going
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:to bring that up at the Royal London.
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:And that was, that was really, uh,
I thought things like that coming
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:outta that talk, um, were, were
hopefully gonna be quite helpful.
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:Yeah.
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:I think there are things
changing, uh, in, uh, the markets.
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:I go to Saturday markets in Prague,
and I would say 2, 2, 3 years ago,
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:they changed the law that in the
market, when they serve hot wine.
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:or coffee or any kind of drinks.
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:They have these plastic cups you guys were
talking about before from thick plastic.
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:And so you buy the cup and you can
bring it back either dirty or clean,
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:doesn't matter, but you can bring
it back and, uh, uh, get the either
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:refund or new drink in a clean cup.
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:And I was worried when they
started that people won't do it.
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:They'll just take the cup home and don't
bring it back or, uh, throw it out.
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:But in two years, it's
almost ingrained habit.
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:When my friends go automatically,
when they go to the market, they
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:already bring their coffee cup
with a lid and all that stuff.
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:So.
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:I think I love when people develop
habits in bigger numbers than, than
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:just, uh, separate, one by one.
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:There's a coffee shop in Kent
that's actually stopped giving,
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:uh, cups to its customers now.
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:So it won't serve you unless you
bring your own, your own cup.
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:And as part of the campaign, they filled
the floor of their coffee shop up.
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:So, so it was waste deep,
pretty much, with all the cups.
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:They kind of saved up all those,
these cups which had been wasted, and
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:they filled the store up with these
things, and took a photograph of it.
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:So that, um, they could just make this
point about how much waste was going on.
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:And, uh, yeah, I refuse to say that.
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:What about if you really want to have
a cup of coffee, but you're not walking
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:around with your cup in your bag or
in your pocket, uh, can you buy a mug
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:or something and then make it yours?
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:Yes.
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:That's, that's good.
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:But they don't make a big film about that.
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:Can I ask a question on that?
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:So, um, at least here in the U.
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:S., many states, not every state, but
many states have outlawed the use of
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:those really thin film, uh, grocery bags.
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:Like the really, like, just
almost, Thinner than paper.
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:Most grocery stores, they
no longer can give this out.
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:Um, and you can only do reusable.
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:But many of the reusables,
they're also made of plastic.
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:They're just a much sturdier
plastic that it's made out of.
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:It's like a very stiff and it's
like it's technically reusable.
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:But it's actually just like, you
know, a tenth of a gram of plastic
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:versus twenty grams of plastic, right?
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:And I might be getting the measurements
wrong, but like, it's, it's a, it's
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:a 20x amount of plastic in weight.
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:between the two.
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:And so you go and they have you buy
those reusables, but you're actually
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:consuming a lot more resources to do so.
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:And then in all likelihood,
invariably, what I think happens
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:is you have too many of those.
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:And then some of those just
get thrown away as well.
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:Like, it's actually like a worse
version of the problem than before.
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:Um, not all those reusables get reused.
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:At all.
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:And, and I wonder, Rob, I'm curious
about sort of like the mugs and things,
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:because I've seen things similar to that,
where they like cause you to buy a thing.
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:But then you just end up with all
these like leftover things that you
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:don't need because you had to buy one
in the effort to avoid a disposable
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:thing and like it becomes a question
like is there is that I don't and I
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:don't know that I know the answer.
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:Is there a better outcome?
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:Leaky has the answer.
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:Her hand is up.
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:Yeah, I have my hands.
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:It's up.
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:I work with fashion designers,
you know, and I help them, um,
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:transition to what's more sustainable.
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:Designs and, uh, there's one saying that
is the most sustainable piece of clothing,
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:is that the one that you already own.
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:You don't need to buy a new one.
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:This is the most sustainable
one, whether it's made of, um,
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:plastic or cotton or whatever.
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:If it's.
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:Already yours.
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:It's already, it's the
most sustainable one.
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:So any new piece of clothing, and
it's also works with bags and, um, and
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:shopping bags or, or mugs or whatever,
any new items will be less sustainable
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:than the ones you already own.
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:You know, it, it just, I don't know.
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:Um, I see it over on social
media, the Stanley cup.
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:This is crazy.
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:It's crazy.
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:You know, um, oh yeah.
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:One of these, these like
one of these kind of cups.
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:Yeah.
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:Yeah.
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:Not the Stanley Cup, the hockey prize.
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:No, no.
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:The, no, no, no.
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:One of these cup, um, the,
the cup you're showing.
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:Yeah.
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:Like an insulated, uh, an insulated for
a podcast listeners insulated cup mug.
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:Yes.
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:To be the kind of mug you
can take and go to Rob's.
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:coffee shop, but then there are
people that are, that start collecting
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:like in all colors and the company,
the brand makes it in all colors.
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:So there are people that start collecting
and this is just getting insane.
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:Really.
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:It defeats the purpose of
it, of the whole thing.
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:Well, I will say in my house,
I have a shelf of all of these
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:mugs that I've been gifted.
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:I have so many and I keep them
and they're like un, unused.
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:And I regift them, including
plenty of them have like, these
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:are stickers from, um, from Oregon,
where I'm from, uh, on here.
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:And, but like, I keep them even if
they have like logos on them that
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:are from some company that gifted
me a branded item, I regift them.
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:But I will say, it's actually hard to
now find someone who doesn't have one
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:of these that I could give it to that
wants one, you know, that has any use
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:for one that they don't already have.
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:And so there is that.
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:It's an interesting,
it's almost like this.
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:meme, this like pattern that gains
momentum, and then it gets so much
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:momentum that it overproduces itself.
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:Like there's so much more of
it than anyone needs, but it
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:is now, it's a wonderful gift.
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:If someone gives me one of these, they
spent 20, and it's, you know, like I
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:appreciate the sentiment, but it's 20
for a thing that I don't need in my life.
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:And there's lots of them
in the thrift stores.
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:I was in a thrift store recently and,
uh, I noticed a whole shelf of reusable
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:cups in the thrift store, water cups.
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:And cause people like a particular kind or
they want it to do certain things or yeah.
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:I like in the market that it's a long
market, so you buy coffee on one end
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:and return the cup at the other end.
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:So you don't take it home a lot of times.
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:Well, so that, I want to,
Christina, I want to go to that.
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:Like, is there a way for a coffee house?
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:To like, so I'm going to back up.
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:There was a company that
I almost invested in.
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:It was on a television
show called Shark Tank.
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:I don't know if any of you have seen
the like television show Shark Tank.
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:And it was a company.
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:I thought it was a really wonderful idea.
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:So I reached out to the
founder and started having
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:some conversations with him.
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:some dialogue with them and possibly, uh,
engaging and investing in the company.
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:And what the company made was a, like a
vending stand for umbrellas, and then they
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:produced really nice, they had very nice
umbrellas, like sturdy, good umbrellas
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:that could, like, withstand even, you
know, even a Cornwall bluries, uh, or,
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:or whatever we'd say there in Cornwall.
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:Um, and instead of, I don't know if
it's in your cities, but when the
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:rain comes out, like, there's just
all these, drugstore, you know, 6
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:umbrellas that break in, I mean, like,
they're not even good for the one
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:storm you're in, let alone five storms.
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:And so the idea was, okay, you come
up and you swipe your credit card,
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:you get an umbrella, it pops out
an umbrella, and it charges you 5.
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:If you don't return the umbrella to
another one of the stands within like
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:a week or two, it was like a period
of time, then it charges you for the
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:full value of the umbrella and you
get to keep it and it's a nice, it's
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:a really well made umbrella, but then
you get to keep it and it was 28.
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:I'm getting the numbers wrong, I'm sure.
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:And so the theory was, and then
they had marketing on the umbrella.
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:So someone was sponsoring the
umbrella itself and then you walked
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:around as a little billboard, right?
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:Um, but it discouraged.
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:waste, it encouraged use
and reuse of the umbrellas.
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:And, and an umbrella is a, is probably
one of the least easy to use and then
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:put back and like turn back into a
coffee cup, Christina, to your point,
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:or to sort of, you know, the thing.
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:There's so many places if I want went
to my local coffee store this morning,
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:and I didn't have my thermos cup with
me and my sort of reusable cup, They
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:could say, great, here is, we're scanning
the QR code, we've got a mug for you,
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:it's got our brand and logo on it, for
today's use, it costs you nothing, you
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:buy your cup of coffee, and here you go.
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:If it's not scanned back in at
the store, in you know, in a week.
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:If you haven't come and dropped it back
off the next time you come in with your
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:cup of coffee, then we charge you the 20
that this insulated mug is worth, right?
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:Then you've bought it.
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:Is that, is that, like, is there
a viable way to do something?
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:So the trick, how they solved it, that
all the cups have Logo Prague logo on it,
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:so all the vendors have the same cups.
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:So you take the cup and buy it from
one vendor and return it to another
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:vendor because they're all the same.
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:So you don't have to come
back to the original vendor.
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:So basically the city is the one
who has the advertisement on the
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:So, I thought that was clever.
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:And it reduces their trash bins
being full, which reduces their
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:staffing costs and their garbage.
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:Like, for the city, there's
actually some municipal savings.
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:Exactly.
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:Yeah, yeah.
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:That's brilliant.
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:The German markets, uh, they give,
um, these, they're, they're, um,
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:uh, quite nice, um, either Stein,
uh, glasses, uh, for, for beer.
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:Yeah.
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:And there's mulled wine, um, ones as well,
which are all ceramic, but you have to
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:pay the full price for that, um, right
from the word go and then they charge you
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:for the beer or whatever you're having
and then you can keep that and just if
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:you can pit all evening and drink all
evening then You just Pay for the beer
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:that you get poured into it, and then
if you give it them back at the end of
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:the evening, they pay you the full price
back, and, um, if, um, if you keep it, you
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:just keep it, and walk away with it, so.
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:Yeah, that's, that's a variation.
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:Yeah, and it's, uh, it reduces
litter in the, in the area.
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:I don't think they did it straight
away, but they were, I think
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:they were using plastic, um,
plastic pint glasses at first.
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:And it was a lot of work, so yeah,
it saves a lot for the council
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:as well as for the vendors.
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:I wonder if there are any companies
out here, out there, helping
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:create a system around that.
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:Other than, so Rob, yours and Christina,
yours are sort of like self solved, right?
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:The city, in your case, Christina,
and the beer hall, I guess, in
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:your case, Rob, are self solved.
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:They've said, okay, we've just
come up with a methodology
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:for doing this ourselves.
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:Thanks.
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:But I wonder if there are any companies
that are like trying to, trying to
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:help solve this in some fashion, like
into as, as the mission of the company.
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:I've always thought that,
um, the umbrella problem.
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:is, uh, needs to be solved.
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:It's a real, really, really big problem
because nobody wants to carry an umbrella.
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:I mean, I don't, I
never carry an umbrella.
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:It's, it's just, it's bulky.
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:And, uh, and when you carry an
umbrella, there's a rule it never rains.
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:So, so it's, it's, it's useless
when, unless, uh, you really need it.
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:And, um, and once you've used
it, it's just bulky again, it's,
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:it becomes troublesome again.
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:So it's.
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:It's really, we really
need to rethink of them.
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:Ownership of the umbrella, because I
think that the umbrella shouldn't be
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:something that's, that is owned by
people, but it should be owned by like,
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:you know, um, the city or companies,
as you said, because this idea, this, I
310
:had this idea, uh, when I was living in
Singapore, because, um, in Singapore,
311
:there's a rule in the rainy season.
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:It always ran when at lunchtime
in the morning at lunchtime.
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:And when you go home, Apart
from that, it never rains.
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:And, and I hate umbrellas.
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:I don't carry an umbrella.
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:So it was just really, really bugged me.
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:And so I don't know that, yeah, the
umbrella shouldn't be owned by people.
318
:Umbrella should be owned by a higher body.
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:Umbrella shop owners are, you know,
I live in Vancouver where Right.
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:It's a lot.
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:And there are fancy
umbrella shops everywhere.
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:But I think if the umbrellas
that were sort of like the, the
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:scooters and the bikes, you can
pick up here and drop off there.
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:If they were branded and really
ugly, no one would want to keep them.
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:And so, but Jen, so here's this,
this company, I'm forgetting
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:the name of the thing.
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:Part of what, part of what we got.
328
:I got interested in and
excited about was right.
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:So, and I'm in New York city.
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:So when you walk around with an
umbrella, a lot of people see it, right?
331
:Like it, it is a billboard that
has a lot of eyeball impressions.
332
:And so, so the idea of having a branded
umbrella that like for my company, the
333
:value, if that umbrella costs 28 to,
to, you know, retail and they rent the
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:umbrella for 5, Every time that umbrella
gets rented and used, maybe for brand
335
:exposure, my company might be willing to
basically pay 1 of that 5 for just our
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:brand getting walked around by someone.
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:And then if they keep it, that
means that they're gonna keep
338
:using it, presumably, right?
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:And so maybe I even contribute 5
towards The retail value keeping it
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:cost and that was part of the, you
know, I was interested in investing in
341
:the business cause I, I really liked
the potential impact they could have
342
:and the thoughtfulness of a shared.
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:I mean, it's, it's like you just
said, like someone at a higher
344
:level should own these umbrellas.
345
:That's what this business idea was.
346
:You go install these at college
campuses and in more dense urban
347
:environments, not so much the spread out.
348
:So there's always a nearby one.
349
:You can pick one up and drop one off at.
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:But Jen, I think it's, they don't
have, you don't have to make them ugly.
351
:Let people enjoy them and like,
let the marketing be marketing.
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:Let them be beautiful.
353
:Um, I'm interested in company, uh,
that you saw on Shark Tank because
354
:you said you nearly invested in it.
355
:I didn't, don't know why you didn't
invest in it, but I think that the
356
:key to success for this company is to
partner or to have access to a very
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:extensive network because, uh, for this.
358
:Project for this product to work, it needs
to be available and, uh, wherever you go.
359
:So it has to, to have access or
partner with a very wide, uh, not
360
:wide, a very dense retail network.
361
:So in that case, that's.
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:So it's to be very, very interesting.
363
:I think it's called the
Brella box, looking to see
364
:if they're still in business.
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:What happened to the umbrella?
366
:One of the things our transit system does
that I, and I, they used to do it and I
367
:don't know if they still do, but I always
thought it was fun is, um, they collect
368
:all the lost umbrellas over the year.
369
:And once a year.
370
:They have an umbrella sale, and you can
go and find the most amazing umbrellas
371
:for one or two dollars, maybe up to five.
372
:But people go and get the umbrellas,
and that's sort of a way of recycling,
373
:because I think the money gets donated
to a charity, and then all these lost
374
:items that haven't been claimed in a
year get put back into the recycling bin.
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:use, and then a charity gets
benefits from some of the money.
376
:We used to, when we were having, uh,
years ago, a church garage sale, they
377
:used to give us 50 umbrellas every
year to sell at our church sale.
378
:They'd just give them to us
and we would sell them again.
379
:And people looked forward to the
umbrella table because there was
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:always interesting things there.
381
:But it was a good way to recirculate and,
uh, raise funds for not for profits, so.
382
:Yeah.
383
:The, the umbrella is not owned by anyone.
384
:Well, and now I've just looked
up BrellaBox and they, it looks
385
:like they have stopped taking
orders and aren't in business.
386
:Yeah.
387
:But I still think it
was a really good idea.
388
:Maybe now is the time for us to, maybe
this is a carbon almanac, TCA community,
389
:uh, will buy the rights to the business.
390
:Thanks.
391
:It's like our blue label with, um, Hank
Rogers, Blue Alliance, Hank Rogers, yes.
392
:And our fashion brand idea that we came
up with during the podcast recording.
393
:I think it was after, not part of the
episode re aired, but it was after
394
:that we recorded this wonderful part.
395
:Yeah.
396
:You remember that?
397
:Yeah, I remember that.
398
:Yeah.
399
:I'm still thinking about it, but I
think one thing, one action we can start
400
:doing for this project, this umbrella
project is to start collecting umbrellas
401
:and then find a way to brand them.
402
:This idea came to, because I've
just signed up for, um, uh, to
403
:be a member of the green runners.
404
:I just paid my membership.
405
:And, um, this, the green runners is an
organization that, uh, advocate for.
406
:have a more sustainable practices.
407
:And so one of the pillars is, is to,
is based on the way we, uh, we hit up.
408
:And so one of the pillar is to refuse
new items or items that you don't need.
409
:And when you are a member of
this association, you, uh,
410
:what you're, you can pledge.
411
:And one of the pledge is to say,
okay, I pledged to, uh, to revisit
412
:the way I get up and refuse new
items like, you know, because when
413
:you run, you have a lot of t shirts.
414
:And so when you are part of this
organization, um, they don't send
415
:you any t shirts obviously, but
they will send you just a badge.
416
:And you can just sew it
on your existing t shirts.
417
:And so, and so what we could do is
to, for the umbrella project, we
418
:could start collecting the umbrellas
and then start thinking of, you know,
419
:maybe a badge or like, you know,
create big thing for the umbrellas.
420
:And then, um, and then like find a
smart way to brand these umbrellas.
421
:And so startup cost is,
it's not that expensive.
422
:I mean, the most difficult
thing is to find, uh, to partner
423
:with retail, a retail network.
424
:And Leaky, that's the, that idea comes
back to that sort of conversation with
425
:Hank and really that idea of like, just
applying, like take an item and this
426
:goes to your adage from before of like,
The most sustainable item, but the
427
:least impact is the one that you already
have or the one that already exists.
428
:It existed.
429
:It's not new.
430
:It's you could say vintage, but not
necessarily vintage and, and making
431
:that something that people are proud of.
432
:They're proud to not have a new t shirt.
433
:They're proud to have this
badge on an old t shirt, right?
434
:Um, on t shirts they already had because
they're saying, hey, I pledged, this
435
:is my running shirt, but I pledged I'm
not accepting all these new, because
436
:I've done 5k's things and yes, every
single one of them comes with a t shirt
437
:and a headband, you know, like all
these different items promoting it up.
438
:Um, That is interesting.
439
:It comes back to this idea of
creating pride in wearing a badge,
440
:so in its sense, its own logo
branding, that the badge itself says,
441
:I didn't buy a new thing, right?
442
:That's what the badge is signifying
and symbolizing to the viewer
443
:is, I didn't take a new thing.
444
:I've kept this old thing,
but it's with intent.
445
:And because you're showing
it, it starts a conversation.
446
:Mm hmm.
447
:Mm hmm.
448
:And you, and that could be
not on clothing, but as you
449
:said, on an umbrella, yeah.
450
:Green Brill.
451
:We could call it green Brella.
452
:Well, and Hank actually offered,
he was like, I own the rights
453
:to the blue planet brand.
454
:I think that was like a,
he had the trademark rights
455
:that he's licensed to people.
456
:He offered this up in our call, right.
457
:Um, as part of it.
458
:Yes.
459
:I don't know.
460
:Maybe this is a business to go back to,
or at least an idea, because it doesn't
461
:even have to be that logo itself, some
way of just signifying that you've
462
:chose, you've chosen that choice, right?
463
:I don't know, very interesting.
464
:Are there other ways that you all have
friends or colleagues who, do something
465
:in this way that is like choosing not
to buy something new, that they, that
466
:there's an outward signal of it, right?
467
:Like for a while here in the US,
it was very common that people were
468
:started drinking out of mason jars,
like canning jars and ball jars.
469
:And it became a trendy thing.
470
:But then it wasn't in the beginning,
it was reused old mason jars.
471
:And then it became You go into a
store and there's 400 mason jars
472
:for sale, all brand new, right?
473
:Like it got inverted, you know,
the original source intent.
474
:So I'm curious if there are like
other little habits or trends
475
:in your life with people using
intentionally choosing to reuse a thing.
476
:versus buy a new thing.
477
:There's a restaurant, a coffee shop
that I go to sometimes near my work,
478
:and they make mason jar salads.
479
:And so you can buy a salad
to take away in a mason jar.
480
:And if you bring it back, you get a
percentage off of the next thing you buy.
481
:So there's incentive
to bring the jar back.
482
:Um, but Yeah, they're, you know, and
of course, they're really nice salads
483
:made in these jars and they do a
lot of that, you know, real dishes.
484
:I, you know, I'm always the one going
in and saying, can I have that in a
485
:real cup instead of in a plastic cup?
486
:Sometimes they look at
you and, but I don't know.
487
:I see people walking around with their
reusable mugs and water, especially
488
:water, um, water bottles a lot.
489
:But I'm still finding it's hard, like
we're doing a concert, we're putting on a
490
:big music concert at our church coming up,
and again, it's the conversation, let's
491
:please have jugs of water and glasses
out instead of selling bottled water.
492
:You know, you're still having, I'm
still having to have that conversation.
493
:Not bad.
494
:The rest of you, any other
examples in your local life?
495
:I just attended, um, an
event, a three days event.
496
:Okay.
497
:It's, it's totally biased.
498
:It's, um, it's called changed now.
499
:Um, the event, uh, of
solutions for the planet.
500
:Um, there were paper cup for coffee
and then all drinks are very healthy.
501
:There's a fountain.
502
:, um, on the website, they say, okay,
bring, please bring your own bottle
503
:because we don't sell any water.
504
:And so bring, you can refill.
505
:It's a free day events.
506
:But if you don't have your.
507
:Bottle.
508
:You don't have any cup.
509
:They have, um, they have plastic
cups, big, very thick plastic cups.
510
:So you use them.
511
:And then once it's used, it says,
okay, keep yours for the duration
512
:of the, uh, of the day or something.
513
:And then once it's used, it goes in a
bin and they, and they just wash it.
514
:That was brilliant.
515
:But it's solely biased because
it's, it's, uh, it's biased because
516
:it's a theme of the, of the summit.
517
:Yeah.
518
:I just.
519
:Feel very, very not feel bad, but
it feel, I just, I feel very awkward
520
:because as I said, I just finished a
race last weekend and I counted the
521
:number plastic bottles I used, which
I never, usually I never use plastic
522
:bottles because it's just, I hate that.
523
:I think I had eight or nine bottles
multiplied by the number of.
524
:runners, which was probably 60, 000.
525
:So, and I, I think I, I, I'm
not the one who had the, the
526
:biggest number of bottles.
527
:So it was like, just, I'm not
good at math, but just multiply,
528
:like, let's say eight to 60, 000.
529
:It just, Incredible.
530
:And I feel bad.
531
:Yeah, I mean, that's
almost half a million.
532
:You're talking about like sort of a
disposable water, you know, just a
533
:plastic where you buy a bottle of water.
534
:Plastic bottles, the thing that
you I don't buy anymore, you
535
:know, yeah, disposable ones.
536
:I just watched a really
interesting interview by a
537
:YouTube character that I watch.
538
:It's all about ultralight hiking.
539
:And he interviewed the founder
of a company called, um, Stoyer.
540
:and they're water filtration devices.
541
:I don't know if anyone
has seen these before.
542
:They're little like blue, they're like
three inches long with a stem on each end.
543
:And they are, it's a water filter that is
very, it's the sort of one become almost
544
:the de facto, if you're out hiking for
many days in a row, it's, it's one of
545
:the main things you use to take you know,
water you find and filter it so that
546
:you can consume it and you're safe from
bacteria and viruses and these things.
547
:And the founder of the company
shared something very interesting.
548
:He said that they respond to global
emergencies, everything from earthquakes
549
:in North Africa to, to hurricanes
in the Caribbean to all over.
550
:And they send, they just put a
person on a plane with a duffel
551
:bag of their water filters.
552
:and send them there and just one little
carry on suitcase bag, uh, can serve.
553
:He said we are consistently first on site
delivering clean water to the impacted
554
:people, the emergency impacted people.
555
:And at many of these emergencies, we
deliver more volume of clean water Then
556
:any of the large charities, the Red
Cross, like any of these other large
557
:global charities, fly in water in, in
plastic bottles by the like truckload or
558
:truck or train and huge amounts of water.
559
:And he said, our one little duffel bag
can service a million people, clean
560
:water, or the million might be slightly
wrong, I don't remember the number,
561
:but it was this very large number.
562
:And And I was thinking, he wasn't
bragging about it from a, he wasn't
563
:focused on the sustainability part of it.
564
:He was focused on the speed
and the impact to the, to the
565
:people impacted by the emergency.
566
:But my brain got going on the
sustainability aspect of it.
567
:And the reduced amount of, like,
I don't know, flying a plane full
568
:of water, or driving a truck full
of water in plastic bottles has a
569
:very, there's a lot of impact there.
570
:Versus The tool that takes existing
local water and makes it clean.
571
:Anyway, I just found a very
interesting shout out to Sawyer.
572
:That's that's very interesting.
573
:It goes back again to the, um,
something that is dear to Jen.
574
:I know it's, um, it's the
question of a liquid soap.
575
:What do you use for the detergent thing?
576
:Because it's, yeah, when you think about
it, it's just silly, you know, it's
577
:the same problem because you paying for
the transportation of something that is
578
:liquid, whereas the active thing, it's.
579
:It's dry.
580
:It's dry.
581
:It's dry.
582
:So the whole thing is silly.
583
:It's, yeah.
584
:Yeah.
585
:I mean, I will say, I'm, uh, I actually
just got my next box of, um, uh, uh, dry
586
:deter washing machine detergent sheets.
587
:Which I, I ordered during one of
our podcast recordings when Jen,
588
:you were telling us about this.
589
:I like was like, I'd never heard of that.
590
:Let me go do it and found it in order.
591
:And I just got my newest box because
we've continued to be, that's our only,
592
:that's the product we buy in our house.
593
:Yeah, and they've, they've now made it so
that you can, you can, there, there are
594
:hand soap companies that it's a tablet
and you put it into a thing of water and
595
:it's hand soap and there's dishwashing
liquid and dishwasher blocks and yeah,
596
:there's a lot of things now that are
going in that direction of making the
597
:shipping so much more efficient and
the packaging, you know, cardboard and.
598
:and not needing all the liquid and the
carbon that it takes to transport it.
599
:So that's a good thing.
600
:Yeah, we've got TED talk
by, there's a South African.
601
:Um, he was, I think he won some kind of
global award, um, and it all became, came
602
:from the idea that he just didn't want
to have a bath and, um, because he didn't
603
:want to have a bath, he wanted to better
clean himself without having a bath.
604
:And so he developed a product that, um,
once he started thinking about it, he
605
:could produce it, um, the low price point,
but, um, if he sold it to rich people who
606
:were lazy and didn't want to buy, Then,
um, he could sell it at a much higher
607
:price point and make enough profit from
that to actually be able to sell it at a
608
:really, really low price point in Africa,
where people were going blind because
609
:they couldn't wash themselves because
of the lack of water or sanitation.
610
:And so this whole project.
611
:sort of snowballed from that.
612
:And so there were people in Africa
who, um, uh, NGOs that were able to
613
:buy this product at a very low price,
uh, and actually create a situation
614
:that was much better for people
in areas where there was no water.
615
:kind of a win win thing.
616
:I think there are lots of solutions.
617
:This, this is, there's so, so, so
many solutions, but the problem
618
:is making the solutions available.
619
:And, um, to many people, to most people,
and also changing habits because the
620
:detergent thing, I don't wash the clothes
in my house, in my household, and I
621
:have not been able to convince people.
622
:my husband to switch to the detergent,
uh, the, you know, the detergent shit.
623
:I think there's two problems
is one is to make it available.
624
:And then the second problem
is, uh, changing habits.
625
:I really believe the solutions are here.
626
:You've been listening to carbon
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627
:conversations for every day with
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628
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629
:perspectives from wherever you are.
630
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631
:experiences, connect and take action.
632
:If you want to add your voice to the
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634
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635
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636
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637
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638
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639
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640
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